A story on how I managed to solve the bouncing rate problem on the Registration page by providing Customization functionality.Read more
Diet focused fitness & wellness app helping users achieve their goals through perfect food intake and exercise. The long term goal is to integrate food ordering system in-app.Read more
Shared my insights on how I managed to build a documenting process in the team to define a clear goal, build a better design culture that drives business success.
- Solving enterprise payment problems, redefining payments across businesses through design thinking.
- 17% increase in engagement rate for Instant meeting feature by repositioning it based customers’ usage history.
- My responsibilities include heuristic analysis, wireframes, prototyping, concept sketches, and visual design.
- Active contributor in the product development process from research to development and making sure it's aligned with the market values.
- Observing problems in the development process and refining it to build a better culture for stable and faster releases.
- Being in an early stage startup meant putting on different hats and designing future proof experience which focused on customer satisfaction, conversion, and retention by aligning business goals and product roadmaps.
- Ideating solutions to clearly define problems from rough sketches to high fidelity wireframes to visuals.
- Understanding the problem in user shoes and defining it with clarity.
- Prototyping the solutions and testing it to refine the efficiency, usability, scalability, and consistency.
In a nutshell, User Stories help in understanding the user problems and developing a more effective and impactful product.View full article
The design documents help to achieve a fixed goal in product development. Instead of spending time debating on “What?” “Why?” and “How?” you can rather focus on improving the customer experience.View full article
Are you making user to look at the loading animation in your application? Yes, it sucks. Some apps have a loading icon which has some values like percentage (%) or size (1.5mb) which is a something meaning full...View full article
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